If you want to improve the position of your website in Google rankings, you have certainly landed in the right place. Improving search result positions on search engines like Google is not as easy as you think. Still, you should rest assured that it is impossible. If you have started a new website or want to update your old one, you need to read this post.
In this article, you will find multiple ways following which you can help your website get on the top of Google rankings. There are more than hundreds of SEO-related tips, but we will discuss the most helpful and effective ones in this brief post!
- Creating a content strategy before writing your content: By creating an SEO content strategy prior to content creation, you have the right content plan relevant to your target audience without running out of content ideas.
- Publishing the content using NLP tools to cover your content gap: Your competitors are ranking for many keywords you don’t rank so you must cover your keyword gaps to rank for other keywords you don’t rank currently.
- Building quality and relevant links to your pages: Links are like votes that semantic search engines like Google use to determine what a page is about and value it has. By building quality and relevant links, you can improve your search traffic.
- Updating your content regularly: There’s a patent for content freshness that rewards up-to-date content on the web. It’s imperative you update your content when it’s outdated to retain your SEO search rankings
Best ways to improve your Google rankings with SEO!
Search engine optimization is the optimization process that helps a website improve itself according to the requirements of the search engine. Many metrics are focusing on which you can improve your Google rankings. Some of the best ways are mentioned in this section:
Improve the loadings speed of your web pages and site
The loading time your web pages take is very important for search engine optimization. If the loading time is more than three to four seconds, it will harm your search rankings. The search engine easily detects high page loading speed, and it denotes the sites that take a lot of time to load. The higher the loading time would be, the more bounce rate of the website would increase. This is because the attention span of visitors coming on the web today has become very short. So by optimizing your page loading speed, you can improve your search ranks.
Always publish high-quality content on your website
Creating high-quality content is very important if you want your website to appear on the top search results. You must know that high-quality content is one of the basic SEO requirements, and so you surely have to fulfil it.
You have to create good quality content with persistence and keep updating your website with new content to drive organic traffic. Quality content is the only thing on your website which gives meaning to the traffic to visit and engage with your website. So always strive to create interesting, informative, and engaging content for your readers.
Add images on your website
Today people are interested in visual content rather than text. So if you want to attract and engage maximum traffic to your site, you need to make sure that your site is visually attractive. You can use reverse image search tools to find royalty-free images for your website.
Here you should know that if your site is visually appealing, it will improve your engagement rate, which is important for your website’s ranking. People used to avoid using images on their websites as creating images was considered a big expense. But today, all thanks to online image finder tools, you can get the best photos for your site for free.
Build more backlinks for your website
Backlinks are very important for a website that wants to win higher search ranks. Links from other sites to yours can help you bring tons of organic traffic. You should know that these links are considered to be one of the leading ranking factors in the eyes of Google. You have to make sure the websites you build links have a higher authority than yours. Linking with high authority and relevant domains will boost your search rankings.
Many ways are using which you can create backlinks for your website. Still, the simplest one is by using an online backlink checker and backlink generator tools. You have to enter your domain URL in the backlink maker tools, and they will give you a complete list of domains that you can build links with. Backlink checker tools can help you spy on your competitors and find out what sites they are building links with. You can steal this information and build backlinks with those sites.
Improve your website’s experience for the users
You must know that the top four ranking factors of Google include traffic/visitors coming on the site, the time they spend on your site, pages per session, and also a low bounce rate. These four factors directly relate to the experience your site is providing to its users. You should know that the websites that are ranked on the top shelves are the ones that have a simple interface that can be enjoyed by the visitors coming to your site. The more you work on the user experience, the better engagement you will experience. It would certainly help you improve your Google rankings in no time. So always make sure that your website is easy to use. You can ensure its simplicity by making your website interface clean and straightforward!
Ensure your website content is free of plagiarism – Use plagiarism checkers
Plagiarism is a menace for website owners as it can seriously affect a website’s ranking positions. Duplicate content can demote a website to lower search results and cause penalties. You don’t have to make sure that you are not copying content from another person and that no one is stealing content from your site. You can easily stay away from plagiarism with the help of online plagiarism checker tools. Plagiarism checker tools are online utilities that can scan your site for all kinds of duplication. Suppose you want to make sure that your website is 100% free of plagiarism and there is no other site stealing content from you. In that case, you have to keep an online plagiarism checker.
The more unique your content would be, the better position you would have in the search results. Content checked and approved by plagiarism checker tools would improve your ranking position and improve your authority.
Optimize your website for mobile devices
As we all know, mobile phone usage is rising these days. Today the majority of traffic coming on the web consists of mobile phone users. So the search engine automatically ranks the websites optimized for mobile devices on the top. If your site is not responsive for mobile devices, it is something to worry about. You need to ensure that your website is updated and responds great to mobile devices. This would help you get in the top search ranks and help you target maximum traffic coming on the web.
Use relevant keywords in your website content
Have you ever gone through the Google ranking algorithms? If not, you should know that keywords play an important role in improving your search rankings. Keywords are the words and phrases used by people to search a query on the web. Now you have to make sure that you choose the keywords with a good search volume and relevant to the niche you are working on. Keywords should always be used naturally in your sentences. Any artificialness can ruin the quality of your content. Today you can use online keyword finder tools to get the most relevant keywords for your website. Sometimes using long-tail keywords can cause intent errors. Make sure to keep those grammatical errors away.
Pro Tip: Always have an eye on your keyword ranks by using a free keyword rank checker.
Improve your website structure
To improve your site’s ranking position, you have to make sure that your content structure is very much clear and appealing for the readers. No one today is interested in reading website content based on one big passage. You need to break your content with multiple headings and subheadings to provide a good user experience on your website. Headlines and subheadings can create breaks in your content which are very important if you want to be easy to read or skimmable.
Fix or remove all broken links
Broken links can be a big reason for your site’s lower ranks. You cannot know about broken links if you are not tracking your links regularly. Backlinks can break down even with authoritative websites, and there are multiple reasons behind them. If broken links go undetected, it can easily crush your SEO score. You can use an online backlink checker or dead link checker tools to find broken links and remove them. Fixing or removing broken links can help you improve your search ranks.
Always add accurate contact information
As we have told you before, trust is an important SEO metric that you have to take care of. If the contact information you have added to your website is not accurate, it will not only increase your bounce rate but also paint your site as untrustworthy. An untrustworthy website can never make the top ranks which is why you need to make sure that all your contact information should be clear and accurate. It should also be set in a place where visitors can easily navigate it.
Takeaways and Conclusion!
- The most important thing that affects Google rankings is plagiarism, so always ensure that your website’s content is 100% unique and checked with a reputable plagiarism checker.
- High authority backlinks are very important. They show that your website is worthy of getting on the top search results. These links are considered as a vote of confidence from other sites. Check backlinks here.
- A user-friendly interface and clear content structure are very important to engage readers with your site. Hence they are important for improved Google rankings!
In this article, we have discussed some of the top SEO-related tips and freeways that can help you build the authority of your site and optimize it according to the requirements of the search engine. From checking plagiarism to adding appealing images for your site, each point can boost your search rankings, so you need to try them out.
To reach the top search result pages is the dream of almost every webmaster. This is because you would get maximum organic traffic, ads, and other benefits. Indeed, all website owners, bloggers, and web-related freaks are always bent on optimizing and enhancing their digital assets for Google. These tips can help you achieve this goal in a short time!
