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SEM

24 posts

Read the latest search engine marketing updates and sem news here

SEM

Are Google Ads Worth the Investment for Realtors in Dubai

By Richa Pathak
February 20, 2025
Dubai’s real-estate market experienced a record-breaking surge last year. It registered more…
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SEM

Leveraging Artificial Intelligence in SEM Campaigns: Opportunities and Challenges

By Richa Pathak
February 1, 2025
The rapid advancement of artificial intelligence (AI) is revolutionizing digital marketing services…
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PPC AdvertisingSEM

Benefits of PPC Advertising for Businesses: Driving Traffic and Conversions

By Richa Pathak
March 27, 2024
Today’s digital marketing ecosystem is characterized by high paced dynamics, companies keep…
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SEM

The Complete Performance Max Campaign Handbook: Tips, Tricks, and Strategies

By Kanish Jain
January 2, 2024
Complete guide on Data-driven approach to Success with Performance Max Campaign Contents What is…
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SEM

15 Ultimate SEM Hacks to Boost Your Ad Campaign Performance: Search Engine Marketing Tips

By Richa Pathak
December 12, 2023
Is your search engine marketing campaign giving you the expected results? In this article, you are…
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SEM

Navigating the Intersection: The Impact of Prebid Adapters on Ad Quality and User Experience

By Richa Pathak
December 11, 2023
In the ever-evolving digital advertising landscape, programmatic platforms have revolutionized how…
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SEMSocial Media

Why Is Branding So Important In Advertising?

By Richa Pathak
October 25, 2023
Branding can be a point of any strategy when it pertains to marketing tactics and developing the…
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Digital MarketingSEM

Exploring Bing Ads: An Underutilized Avenue For Digital Marketing

By Richa Pathak
July 25, 2023
Effective marketing strategies are paramount to business success. And one key area that…
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Marketing ToolsSEM

The Complete Programmatic Advertising Glossary: Every Term a Marketer Must Know of

By Richa Pathak
November 8, 2022
Are you a marketer looking to understand programmatic advertising? Well, there’s a lot that you…
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SEM

Attribution Modeling: What It Is & How To Use It

By Richa Pathak
July 28, 2022
It would be ideal to have visitors click on your ads and then buy your products. But if there is one…
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